Corporate Communications / AI / Fintech

Building trust between organisations, media and the people they serve.

Corporate communications leader with 6+ years across financial technology, digital banking and artificial intelligence, spanning Australia, Singapore, Bangladesh, India and the Middle East.

Sydney, Australia

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Shobnom Zarin Chetona at her desk in a corporate office

Featured in
Leading Media

  • AP News
  • Gulf News
  • Khaleej Times
  • The Economic Times
  • Zee News
  • Mid-Day
  • MSN
  • Dhaka Tribune
  • The Daily Star

01 Selected Impact

6+

Years of Experience

Corporate communications and public relations

5+

International Markets

Australia, Singapore, Bangladesh, India & Middle East

$15M

Sales Expansion

Communications supported for global fintech & AI initiatives

40M+

Users Milestone

Nagad user growth communication across Bangladesh

02 Featured Work

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01

App AI

Building corporate visibility for an emerging AI and fintech organisation.

Sector
AI / Fintech
Media
AP News, Gulf News, Zee News, Mid-Day
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02

Go Fintech

Supporting international expansion through strategic communications across AI and fintech.

Sector
Fintech
Media
Khaleej Times, Gulf News, The Economic Times, MSN
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03

Nagad

Communicating the growth of one of Bangladesh’s leading digital financial platforms.

Sector
Fintech
Media
Dhaka Tribune, The Daily Star, The Business Standard
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04

Executive & Reputation

Executive briefing, thought leadership, crisis communications and reputation management.

Focus
Executive messaging, media relations, stakeholder engagement, investor communications
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03 Experience Timeline

Full record

  1. Jun 2025 – Present

    App AI Pty Ltd

    Corporate Communications Manager

    Australia

  2. Jan – May 2025

    Go Fintech Pte Ltd

    Public Relations Manager

    Singapore / Remote

  3. Feb 2023 – Dec 2024

    CVoice24

    Australian Correspondent

    Australia / Remote

  4. Feb 2019 – Jan 2023

    Nagad Ltd

    Public Relations Manager

    Corporate Communications Manager

    Project Specialist, Stakeholder Engagement

    Marketing Specialist, Media Relations

    Dhaka, Bangladesh

04 Areas of Expertise

  • Strategy

    Corporate Communications · PR Strategy · Corporate Positioning · Publicity Campaign Planning & Evaluation

  • Reputation & Issues

    Issues & Crisis Communications · Reputation Programs · Content Governance, Approvals & Compliance

  • Leadership Communications

    Executive Briefings · Speechwriting & Q&A · Thought Leadership · Executive Positioning

  • Stakeholder Engagement

    Investor Communications · Regulator Engagement · CSR, ESG & Community Communications

  • Media & Intelligence

    Journalist Relations · Press Releases & Media Kits · Sentiment & Reputation Reporting · Digital & Social PR

05 Selected Press

View all coverage
  • AP NewsAPP AI Pty Ltd secures global fintech deals within its first year of operation2025
  • Gulf News, GN FocusAustralia’s fintech boom exposes communications talent gap2026
  • Khaleej TimesGo Fintech secures $15 million in sales to expand AI-driven financial solutions across the Middle East2025
  • The Economic TimesGo Fintech eyes Australian expansion as global push for inclusive AI-driven finance accelerates2025
  • The Daily StarNagad, the world’s fastest growing MFS2020
  • Dhaka TribuneNagad surpasses 40 million users and Tk 400 crore in daily transactions2021
In a world of noise, communication is the bridge to trust.
Shobnom Zarin Chetona

06 About Shobnom

I help technology and financial organisations communicate complex ideas with clarity, build executive visibility and strengthen stakeholder trust across markets.

Education
Bachelor of Business Administration, Marketing (Finance minor), Canadian University of Bangladesh
Based in
Sydney, New South Wales, Australia
Read the full professional record

07 Let’s Start a Conversation

For corporate communications, PR, media, executive positioning and strategic partnerships.

Get in touch